Laurenz V. Friendly Grüner Veltliner


LAURENZ V. represents five generations of winemaking experience by the Laurenz Moser family and is inspired by legendary Professor Dr. Lorenz Moser III who earned international fame for his invention of the Austrian trellising system, which revolutionized vineyard cultivation right across Europe and put Grüner Veltliner on the map.

Tasting Notes

A very attractive fruit bouquet yields apple, peach and citrus aromas along with beautiful minerality, a typical Veltliner spiciness and a touch of white pepper along with. The soft and juicy palate is supported by fine acidity. So harmonious and perfect to drink. A very palate friendly wine.

The great 2014 vintage has given us exceptional wines with outstanding quality. The first months of the year were influenced by a lasting drought. However, as of May it started to rain which brought us a flowering and vegetation period that filled us with hope for a great vintage. Due to the difficult weather conditions, including long rainy periods during summer and autumn, we undertook a rigorous selection in the vineyards to achieve 100% healthy and ripened grapes. This enabled us to create wonderful wines that are rich in flavour. The vintage displays clean, fruit-driven, fullbodied and complex wines with lively acidity. This is perfect for our typical Grüner Veltliner wines which are full of vibrant fruit characters and vital freshness.

The grapes for this very friendly Grüner are sourced from the Kamptal in Lower Austria, which is regarded as being the cradle of Austria’s signature grape variety. Here, the Grüner ripens in granite, gneiss, mica-slate as well as loess soils. The northerly cool air streams from the rugged Waldviertel region and results in a significant day and night temperature difference. This in turn slows the ripening process of the grapes, and it is the diurnal effect of warm days and cool nights that makes wines from this region taste so fresh and fruity. The most beautiful kind of “Cool Climate Viticulture”. The left bank of the river Kamp accounts for mineral characters and zip, while the right bank gives the wines length and creaminess.

  • Alcohol: 12.5% vol
  • Acidity: 6.0 g/l
  • Residual Sugar: 3.0 g/l – dry



2014 Laurenz V. Friendly Grüner Veltliner
Anne Krebiehl, Wine Enthusiast, September 2016

"Pear freshness, yeasty savor and citrus zip combine on the palate of this easy-drinking, fresh and enlivening Grüner. There is an earthy, sonorous note at the core that balances the airy freshness."

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TRADE & MEDIA ASSETS /////////////////

2014 Laurenz V. Friendly Grüner Veltliner Bottle

2014 Laurenz V. Friendly Grüner Veltliner Label

2014 Laurenz V. Friendly Grüner Veltliner Sell Sheet

2014 Laurenz V. Friendly Grüner Veltliner Tasting Notes

Laurenz V. Friendly Grüner Veltliner Beauty Shot

Laurenz V. Friendly Grüner Veltliner Beauty Shot – Portrait

Laurenz V. Grüner Veltliner grape cluster

Laurenz V. Grüner Veltliner vine

Laurenz V. Kamptal Vineyard Shot

Laurenz V. Kamptal Vineyard Shot – Aerial

Laurenz V. Logo

Laurenz V. Portfolio Sell Sheet 2018