Associate Brand Manager

Allegra Macedo, Sales Coordinator thumb

Born and raised just an hour north of Napa Valley in the small, remote town of Lake County—a hidden gem in California’s wine country—I’ve always felt a deep connection to the land and its bounty. I earned my bachelor’s degree in Business Administration with a concentration in Marketing from Chico State University, and built a career in retail and hospitality before discovering my true passion: wine.

That spark ignited in 2021 while working at a small family winery tasting room in Calistoga. From there, my curiosity and love for the industry blossomed. I began spending my free time exploring Napa Valley’s renowned wineries, immersing myself in its culture of wine and food, and pursuing deeper knowledge through the Napa Valley Wine Academy, where I began studying for my WSET Level 3 Certification in Wine.

In 2023, I joined Folio Fine Wine Partners—a role that perfectly blends my background, passion, and desire to grow in the world of wine. Today, I continue to explore wines from around the globe, while enjoying time outdoors hiking, camping, and cooking with my partner Joey and our dog Jax.