THE POWER OF HANDS
Crios was born out of Susana Balbo’s love for her children and desire to forge a legacy for her family, helping them navigate their own life journeys with lessons learned from a lifetime of trailblazing entrepreneurship. The iconic handprint logo on each Crios bottle symbolizes this relationship and illustrates hands as powerful tools for mothers, allowing them to hold, to provide warmth, to nourish, and to comfort, as well as to teach the next generation the skills and wisdom achieved.
Conviction, energy, and identity all go into making something with your hands, establishing an indelible personal mark. Tending the Crios wines in a way to bring out the very best, Susana and her team choose the region of Argentina most suited for growing each particular grape, and then nurture every variety to elevate its intrinsic character.
The quest for extraordinary vineyards entails traveling through remote villages of Argentina, where an image persists of life and colors - women passing on tradition through craft, sewing, embroidery. Susana is moved by the women she meets who devote their time to contribute the gentleness, precision and warmth of their hands to create something out of nothing. Her work lends support to these makers and entrepreneurs, empowering the women who handcraft their objects and, therefore, shape the future of their communities.