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Rare Champagne Unveils “Extra-Ordinary Metamorphosis” Edition in Collaboration with William Amor
The rare limited-edition release is a tribute to time and artistry brought to life through Rare Champagne’s first-ever Digital Passport
July 8, 2025
Rare Champagne today reveals the “Extra-Ordinary Metamorphosis” – its first-ever Digital Passport-enhanced cuvée designed in collaboration with visual artist William Amor, known for transforming discarded materials into ethereal floral sculptures. The limited-edition set is a collector’s tribute to time, nature, and transformation, enclosing a coveted bottle of Rare Millésime Rosé 2014.
“Beyond a gift set, this is an edition that allows us to celebrate the beauty of change through time and nature. This is the first time Rare Champagne has launched a project of this magnitude,” said Maud Rabin, Director of Rare Champagne. “The Extra-Ordinary Metamorphosis is simply incredible and we are honored to share it with collectors.”
Each bottle’s adornment includes a hand-crafted “Rosa Peony,” inspired by Queen Marie-Antoinette’s favorite flower, made from repurposed plastic. The adornment also includes two vine leaves created from recycled Rare Champagne capsule aluminum and a shimmering “crown jewel” ornament crafted from the Maison’s own crystallized tartar deposits.
Buyers will receive an exclusive Digital Passport linked to the “Rosa Peony” flower, serving as both a digital certificate of authenticity and a time capsule. In 2032, after an 8-year waiting period, each Digital Passport holder will receive a Methuselah of Rare Rosé selected by the Cellar Master. The number 8 is central to the edition’s symbolism—representing infinity, transformation, and the passage of time. This motif guides every detail of the release, from the eight-year waiting period to the 88 editions available.
“Every element that went into the creation of this bottle was preserved and thoughtfully transformed,” said William Amor. “The gift set is a call for sustainable awareness, serving as a reminder to see the beauty in the unexpected and let nature’s generosity inspire a shift in perspective.”
The Extra-Ordinary Metamorphosis is priced at $1,500 and marks Rare Champagne’s first digital-native collectible—a fusion of fine wine, art, and blockchain technology. Available for purchase at https://www.noblemerchants.com/products/brand/Rare and select retailers worldwide.