Brand Manager

Nerissa Chen, Brand ManagerI entered the wine industry by coincidence in college and fell in love with the fascinating culture, rich history, and business challenges of the wine world. Determined to become a top-notch wine professional, I left China for a career-spanning adventure through France, Italy, and the United States.

After obtaining a master’s degree in wine marketing and management from Bordeaux, I initially joined Chateau Kirwan as an intern, eventually progressing to a full-time employee over the course of six years. Armed with knowledge, experience, and unwavering passion, I relocated to Shanghai in 2018. As the first brand ambassador and Area Manager for a renowned Italian winery – Ornellaia e Masseto – my responsibility was to conceive and implement innovative approaches to unlock and expand the emerging Chinese market.

Having realized my goal of accruing expertise and insight in wine marketing across Europe and Asia, I earned an MBA from the Tuck School of Business at Dartmouth College in 2023.

Joining Folio Fine Wine Partners presents a tremendous opportunity to materialize my career aspirations, and I am thrilled to be a part of a dedicated, dynamic, and supportive dream team. Beyond my professional pursuits, I enjoy outdoor activities like hiking, skiing, and travel. I also cherish the time spent with loved ones, often accompanied by a few glasses of wine.